I enjoy discussing any and all photographic inquires. Contact me via email or telephone so that we can arrange an in depth meeting in person or via telephone.
What is the nature of the assignment?
Client’s needs are unique, so the action plan to satisfy those needs is always personalized.
Pre-Production Logistics include:
Who or what is the subject?
Where will production occur?
When is the ideal date and time?
What is the intended message of the photo/s?
Who or what is the intended market?
Aesthetic choices of the photograph:
Type of Lighting: Applied or Natural, Day or Night, Direct or Diffused
Composition: Symmetry, Eye Flow, Balance
Perspective: From above, below, or somewhere in-between
Color: Neutral, Warm or Cool, Low or High Saturation
High Dynamic Range: Multiple Exposures in One
How will the imagery be displayed?
Print or Web Advertising
Magazine, Newspaper, or Book
Catalog or Brochure
Annual Report or House Publication
How long will the image rights be licensed?
One year is standard
Two years or more can be accommodated
How are photographic services priced?
Number of photos licensed
Duration of License
Image Usage Rights
Assistant’s Day Rates
Travel (Outside of Chicagoland)
Now the client’s vision and goals are planned for completion through:
Research: Location Scouting, Lighting, Weather, Date/s, Time/s, Permits
Preparation: Crew, Camera Equipment, Storyboarding, Shot List
Budget and Licensing are Estimated and Sent to Client for Confirmation
Contract is Signed by the Client and Myself
Fifty-Percent of the Total Budget is Due with the Final Signed Contract
Shooting days are rarely, if ever the same. Each client can be as involved or uninvolved as they so choose, by giving me total creative freedom, or by working with me step by step throughout the creative process. Either way, both practices result in brilliant imagery.
A non-typical day:
Gear is Prepped and Loaded
Travel to Shoot Location
Location is Canvassed
Preparations are Completed
Image-Making Process Begins
Preconceived Photographs Created
Photos are Reviewed via Laptop or Monitor
Creative Workflow is Repeated
Photo Session Ends
Final Steps are Discussed with Client
Remaining Fifty-Percent of Creative Fees are Due
Now that the image-making process has resulted in stunning photography, it is time to refine the images using creative retouching to adjust:
Dynamic Range Levels
Other advanced imaging techniques requested.
Once all of the images have been manipulated and resized for the clients chosen output/s, the Final Product will be ready to download within 72 hours of the end of the session via Dropbox, Email, or FTP. Otherwise a DVD or Hard Drive will be delivered within five business days.
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